| Total number of responses: | 946 |
| Age Breakdown by years: | |
| Under 18: | 18 | 1 % |
| 18 to 30: | 478 | 50 % |
| 31 to 45: | 329 | 34 % |
| 46 to 60: | 106 | 11 % |
| 61 and over: | 15 | 1 % |
Average number of hours spent online per week: | 37.2632 |
| 18 to 30 year olds: | 42.2824 |
| 31 to 45 year olds: | 33.8085 |
| 46 to 60 year olds: | 29.9151 |
| Average number of hours spent using the Internet while watching television simultaneously (per person per week): | 5.7558 |
| 18 to 30 year olds: | 7.7364 |
| 31 to 45 year olds: | 3.3799 |
| 46 to 60 year olds: | 4.1604 |
| Average number of hours spent using the Internet while talking on the telephone (per person per week): | 4.4440 |
| 18 to 30 year olds: | 6.4937 |
| 31 to 45 year olds: | 2.2553 |
| 46 to 60 year olds: | 2.8679 |
| Number of respondents who use blogs: | 83 % |
| 18 to 30 year olds: | 84% |
| 31 to 45 year olds: | 87% |
| 46 to 60 year olds: | 76% |
| Number of respondents who use RSS feeds: | 56 % |
| 18 to 30 year olds: | 56 % |
| 31 to 45 year olds: | 61% |
| 46 to 60 year olds: | 51% |
| Number of respondents who have shared photos online: | 90 % |
| 18 to 30 year olds: | 91 % |
| 31 to 45 year olds: | 91% |
| 46 to 60 year olds: | 84% |
| Number of respondents who have used a podcast: | 68 % |
| 18 to 30 year olds: | 67 % |
| 31 to 45 year olds: | 74% |
| 46 to 60 year olds: | 61% |